• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Executive Resume Branding™

Differentiate and strategically position your unique ROI for today's executive job search.

  • Essential LinkedIn® Guide
  • Blog
  • About Meg
  • Products and Services
  • Contact Meg

By Meg Guiseppi

The Future of the Executive Resume: Martin Yate’s Thoughts

My friend and colleague, Martin Yate (@KnockemDead on Twitter), job search expert and author of the excellent Knock ’em Dead series of career and job search books, recently spoke with me about the future of the resume.

I was thrilled to contribute to his latest must-have book shown here, Knock ‘em Dead: Secrets & Strategies for Success in an Uncertain World, in which Martin reveals how to take control of your job search, career, and life.

In an earlier discussion, we talked about the top two biggest mistakes he’s seen executives make with their job search efforts, how they should approach hiring managers, and what executive job search will look like in 10 years.

I asked Martin if he thought the traditional paper/digital resume was dead, and if the resume is still a critical component in every executive’s job search toolkit.

His answer:

There is nothing I like about the traditional paper/digital resume — they are hell to write and once they’re written you know that no one is rushing into the office looking forward to an exciting day of resume reading.

Nevertheless, I don’t think the resume is dead or dying or that it will be replaced by streamed video resumes, personally branded websites or anything else in the near future. The traditional paper/digital resume continues to evolve and is not in danger of imminent demise.

Technology constantly makes new tools and services possible and these tools often get applied to the world of resumes. Any new approach that renders the paper/digital resume obsolete must do so by improved speed and performance in the evaluation of the customer, and it must be affordable by the vast majority of job seekers. That hasn’t happened yet and I don’t see the applied technology that will bring it to pass anytime soon.

What I do see are technology applications that make greater depth of evaluation possible. Yes, a personal website that brands you is a plus, assuming you can afford it and have something worth branding. And yes a streamed video resume can also be a plus, again assuming you can afford it, and that you are telegenic and natural in front of a camera, something very few people are.

These and other approaches like them are genuinely exciting new tools. Well kinda new, video resumes were first promoted as the next big thing twenty-eight years ago in 1983. But given the customers’ needs — for a tired and distracted recruiter or hiring manager, who just wants the facts and wants them fast — the paper/digital resume is tough to beat.

For you, a properly crafted resume is both the process and the tool with which, as a professional, you first succinctly define who you are and what you can deliver to an employer. On the other side of the desk, recruiters and hiring managers:

  • Use that paper or digital resume as a time saving device to get a fast (5-45 second) take on a candidate; fast and accurate enough to rule you in or out of consideration.
  • Use it to prepare for and refer to during an interview.
  • Use it in reviewing final candidates at decision time.

In fact, the recruiters I know, and I know a thousand or more, all prefer the paper/digital resume. They also appreciate the enriched resume that has links to your social networking profile, personal website or video resume. Such links give recruiters and hiring managers an option for deeper investigation … once you have been evaluated as worthwhile from your paper/digital resume.

The new tools are here to stay and will continue to evolve, and money and time allowing can be valuable additions to your arsenal, when they are properly focused and expressed. In the meantime, no one is going to rule you out of consideration for a job because all you have is a kickass, easy and fast to read paper or digital resume.

Related posts:

My own take on the future of the executive resume, Is the Executive Resume Dead or Dying?

How to Write An Irresistible C-level Executive Brand Resume in 10 Steps

4 Reasons You Can’t Write Your Own Executive Resume

What’s Wrong with Copying an Executive Resume Sample?

Filed Under: Career Management Best Practices, Executive Job Search, Executive Resume Branding Tagged With: C-Level Executive Resume, executive job search

Previous Post: « The Personal Branding LinkedIn Group
Next Post: Executive Job Search: Do You Know How Recruiters Find Candidates Like You? »

Reader Interactions

Comments

  1. Donna Svei says

    September 21, 2011 at 12:47 pm

    Martin and Meg,

    I look at the resume as an amazing decision support tool. If someone can come up with a tool that decreases time, false positives, and/or false negatives, we might have a replacement. Until then, the resume rules.

    Donna

    • Meg Guiseppi says

      September 21, 2011 at 1:11 pm

      Donna,

      I couldn’t agree more. Resumes are kind of a necessary evil in job search. Although they have changed over the years and we, as resume writers and career professionals, have adapted our writing strategy and formatting in response to the needs of the people who read them, resumes still remain valuable personal marketing tools.

      Until something better comes along, we (or job seekers themselves) are tasked with the arduous process (as Martin so readily admitted) of creating these documents.

      Thanks for another thoughtful, spot on comment!
      Meg

Primary Sidebar

Job Search Newsletter

Today’s job search is complicated. Get the help you need.

Sign up for my popular FREE weekly newsletter for advice about job search, personal branding, LinkedIn, networking, online presence, interviewing and so much more . . . and get a FREE ebook. Read all about the ebook here.

* indicates required

First Name *

  • Facebook
  • LinkedIn
  • RSS
  • Twitter
  • YouTube

Essential LinkedIn Guide

The Essential LinkedIn® Guide for Today’s Executive Job Search – Get Branded. Get Found. Get Hired.

Job Search Worksheets

Get my proprietary personal branding and job search worksheets perfected over 20+ years working with job seekers.

CareerBrandVideos

CareerBrandVideos™ – award-winning customized video system for professionals and entrepreneurs

My Must-Have Guide to Personal Branding and Executive Job Search

LinkedIn executive job search

20 Little-Known, Insider Tips to Accelerate Your Executive Job Search. My ebook will help you land a great-fit new gig faster!

Recent Blog Posts

  • 4 Ways Common Courtesy Drives a Successful Executive Job Search
  • Smart Executive Job Search: How To Sail Through Salary and Compensation Negotiations
  • How To Get Executive Recruiters’ Attention With The Right Email Messages
  • Can I Land My Dream Executive Job Even If I’m Under-Qualified?
  • 15 Common Executive Job Interview Questions and How to Best Answer Them

Blog Topics

10 Personal Branding, Resume and Job Search Certifications including:

Footer

Meg Guiseppi, Personal Branding and Executive Job Search Strategist

Meg Guiseppi

Legal Stuff

  • Terms of Use
  • Privacy Policy

Follow Meg on Twitter

Tweets by @MegGuiseppi

Copyright © 2023 · Executive Resume Branding (Resumes Plus LLC) · All Rights Reserved