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By Meg Guiseppi

Help! My LinkedIn Skills and Endorsements Are a Mess

A client of mine – a Chief Marketing Officer in global healthcare – had a great LinkedIn question for me recently. He was just starting his job search, had posted the new LinkedIn content I had written for him, and was aggressively leveraging all LinkedIn features: “I have had quite a few people …

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By Meg Guiseppi

5 Reasons Your LinkedIn Profile Isn’t Working

LinkedIn is an excellent tool for both passive and proactive executive job search. By that I mean, if you do nothing more than create a fully fleshed out profile with the right information, in the right places, you’re way ahead of the game. It will sit there working for you, without you lifting a …

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By Meg Guiseppi

3 Best SEO Places in Your LinkedIn Profile

How do executive recruiters and hiring decision makers at your target companies find good-fit candidates like you? In a word . . . keywords. They go to the LinkedIn search engine and type in various relevant keywords and phrases that match the qualifications they’re seeking. All of the content in …

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