In 2009 I wrote an ebook on using LinkedIn for personal branding and executive job search. I did a minor update in 2010. Not too much had changed. But after all this time, a major revamp was needed. It is now called “Smart Personal Branding with LinkedIn – How to Use LinkedIn …
10+ Years on LinkedIn – Why It’s Still Indispensable To Me
I was noodling around on my LinkedIn Settings page when I noticed something at the top of the page. It said I’ve been a member since August 2007. Eleven years is a long time. My business is so different than it was then. I now rely heavily on social media to market and promote the services …
LinkedIn Hashtags: A Little-Used Personal Brand-Building Tactic
Promote Your Personal Brand Promise with LinkedIn Hashtags Feeling inundated by those little cross-hatch figures or pound signs? No wonder. Hashtags are everywhere. It seems that anytime you see any kind of online communication – on Twitter, Facebook, Instagram, Snapchat, etc. – it’s loaded …