What will recruiters, hiring decision makers, and anyone else find when they Google “your name”? Will they find no results for you, or very few, or worse yet, results that discredit you? If you’re invisible or in trouble online, you’ve got some e-branding work to do. In the world of executive …
Career Distinction
Some People Hate Personal Branding Because They Just Don’t Get It
I suppose at some point it happens to everyone with strong opinions – detractors ooze out of the woodwork. Recently, I was thoroughly clobbered, by someone else in the careers industry, for a guest blog post I wrote recommending personal branding as the best way to differentiate my executive …
