If you've done any reading about executive job search and resume writing, you've heard over and over that the purpose of a resume is to land interviews with good-fit target employers. That's true, and that's a tall order for a little 2 or 3 page document. But, with personal branding in the …
c-suite executive resume
Where CMOs Fall Short Writing Their Executive Resumes
It may surprise you to know that many of the Chief Marketing Officers I speak with tell me that, although they're masters at marketing their companies' products, they need help marketing themselves in their resumes. They're often quite embarrassed by this. They send me the latest draft of their …
How to Choose the Best Resume Writer
A recent Wall Street Journal article, Hiring a Résumé Writer? Ask These Questions First, triggered more than 30 comments. A number of the commenters were resume-writing colleagues of mine. Quite a few comments came from people attacking professional resume writers in general, questioning the …
