Blogging is one of the most powerful ways to demonstrate your subject matter expertise, and communicate your good-fit qualities for the jobs you’re seeking along with something of your personality . . . that is, your personal brand. But setting up and maintaining your own blog may not be a …
Blogging
Executive Job Search: How Blogging Makes You Smarter
For years I’ve been recommending blogging to my job-seeking c-suite and senior-level executive clients, to help them become highly visible, build credibility as industry thought leaders, and showcase their unique value to target employers (i.e., their personal brand). I’ve blogged about …
Blogging for Executive Jobs: Overcoming Writer’s Block
I encourage my c-level executive clients to blog as part of their online brand communications plan. Blogging is one of the most important marketing strategies I use to build my brand, market my business and attract potential clients. Potential clients find me through my blogging efforts. Because …