LinkedIn launched the new “Company Follow” feature at the end of April, to keep you up to date with the latest news from your LinkedIn member target companies.
With nearly one million companies on LinkedIn, you’re likely to find many on your target list of employers.
What’s so great about company follow?
By setting up “follows” for your target companies, you’ll receive email updates on their new developments, business opportunities, and jobs.
And once you follow a company, you and a link to your profile are added to that company’s list of followers. Chances are, people at that company are paying attention to who is following them — some of them may be hiring decision makers looking for good fit candidates.
More about how to leverage LinkedIn’s Company Follow in my Executive Career Brand post, Executive Job Search: Using LinkedIn’s Company Follow.
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