Sometime late last year, my friend and colleague Susan P. Joyce, an esteemed online job search guru, told me she was about to purchase the career blogsite Work Coach Cafe, and asked me if I'd like to be part of her team of career professionals supporting the site. I was thrilled to be asked and, …
Blogging
Blogging for Executive Jobs: Overcoming Writer’s Block
I encourage my c-level executive clients to blog as part of their online brand communications plan. Blogging is one of the most important marketing strategies I use to build my brand, market my business and attract potential clients. Potential clients find me through my blogging efforts. Because …
What’s Your Executive Job Search Social Media ROI?
If you've spent some time on LinkedIn, Twitter, Facebook or other social media channels, you've probably wondered if it's worth the effort – whether you'll get enough return on your time invested. As I tell my c-level executive clients, it's all about determining which platforms you like and are …