Comments on: Some People Hate Personal Branding Because They Just Don’t Get It

By: Personal Branding: Why the Controversy? | Brand-Yourself.com Blog

Personal Branding: Why the Controversy? | Brand-Yourself.com Blog — Tue, 04 Aug 2009 15:07:57 +0000

[...] This is definitely possible and was brought up and supported as a plausible explanation in Meg Guiseppi’s article, Some People Hate Personal Branding Because They Just Don’t Get It. [...]

By: Meg Guiseppi

Meg Guiseppi — Wed, 26 Nov 2008 15:50:45 +0000

Thanks for commenting, Felix.

You’re so right to say people need to do a SWOT analysis to determine their unique value and personal brand.

But I don’t see a discrepancy about versatility in personal branding. If you’re a versatile person, then your brand should reflect it, or it won’t be authentic.

-Meg

By: felix

felix — Tue, 25 Nov 2008 15:44:28 +0000

Branding is an important aspect of life but the common man is not yet aware of the unique selling point each possesses. If a person could be objective enough to identify his/her own weaknesses and strengths in a SWOT Analysis, that person in my opinion could go on to be leader of a country or really rich!!! Honesty, modesty and honesty. I believe, when it comes to selling yourself, you should not short-sell yourself by being limited to ‘a’ single brand. Versatility rules. May the future have no brands!!

By: Meg Guiseppi

Meg Guiseppi — Tue, 25 Nov 2008 15:15:37 +0000

Thanks for your kind words and for sharing your thoughts.

I think everyone benefits when job seekers embrace the value they offer in the marketplace. Personal branding is truly an exciting and compelling concept that I feel will be difficult to ignore or avoid in these economic times.

-Meg

By: Craig Fisher

Craig Fisher — Tue, 25 Nov 2008 15:06:26 +0000

Meg, great post!
I’ve seen this a few times. And whenever someone is against Personal Branding they always seem to have a big problem with the fact that some people make money selling Personal Branding strategies. I don’t get that.

As a staffing specialist, I want everyone to develop a good personal brand. It’s easier for me to get them hired that way. So I guess I make money indirectly from Branding. And I wouldn’t begrudge anyone who makes money from it more directly. I mean, who cares, right?

Branding works. Recruiters rely on social networks as much as any other method to find and hire people these days. It’s just a fact.

By: Meg Guiseppi

Meg Guiseppi — Tue, 25 Nov 2008 15:06:21 +0000

So well put, Skip. Thanks for your insightful comment.

-Meg

By: Skip Anderson - sales trainer

Skip Anderson - sales trainer — Tue, 25 Nov 2008 14:37:32 +0000

I agree with you. We all have a personal brand; it just may not be the brand we want. Why wouldn’t one want to work to CREATE a personal brand rather than just let one happen by default?