Comments on: Embrace Your Personal Brand and Put It To Work in Your Executive Job Search http://executiveresumebranding.com/embrace-your-personal-brand-and-put-it-to-work-in-your-executive-job-search/ C-level / Senior Executive Personal Branding, Executive Resume, Career Biography & Online Identity Strategies for Executive Job Search Wed, 08 Sep 2010 14:33:50 -0400 http://wordpress.org/?v=2.9.2 hourly 1 By: Meg Guiseppi http://executiveresumebranding.com/embrace-your-personal-brand-and-put-it-to-work-in-your-executive-job-search/comment-page-1/#comment-70 Meg Guiseppi Mon, 11 Aug 2008 15:14:00 +0000 http://www.executiveresumebranding.com/?p=137#comment-70 Thanks for the great question, Charlie. My experience with my executive clients proves that when their personal brand is authentic and, along with all the other requisite qualifications, aligns with the fit the company is looking for, they can land their dream job. They're also finding that, because of a strong brand that pre-qualifies them, they're offered top compensation -- sometimes quite a bit more than they expect. It only stands to reason that conversely, if a candidate doesn't communicate a compelling brand, they may be overlooked and miss out on a lot of opportunities. I don't think this is set in stone. Some people manage to excel despite negative branding. It's important to remember that people carry a brand, whether or not they are aware of it. Everyone has a reputation that preceeds them. How they choose to control and use their brand can have a positive or negative impact on their career. Ciao! Meg Thanks for the great question, Charlie.

My experience with my executive clients proves that when their personal brand is authentic and, along with all the other requisite qualifications, aligns with the fit the company is looking for, they can land their dream job.

They’re also finding that, because of a strong brand that pre-qualifies them, they’re offered top compensation — sometimes quite a bit more than they expect.

It only stands to reason that conversely, if a candidate doesn’t communicate a compelling brand, they may be overlooked and miss out on a lot of opportunities.

I don’t think this is set in stone. Some people manage to excel despite negative branding.

It’s important to remember that people carry a brand, whether or not they are aware of it. Everyone has a reputation that preceeds them. How they choose to control and use their brand can have a positive or negative impact on their career.

Ciao! Meg

]]> By: Charlie Boss http://executiveresumebranding.com/embrace-your-personal-brand-and-put-it-to-work-in-your-executive-job-search/comment-page-1/#comment-69 Charlie Boss Mon, 11 Aug 2008 13:45:15 +0000 http://www.executiveresumebranding.com/?p=137#comment-69 I'd love to know if people think your personal brand can help you seal that job of your dreams, or alternatively can a poor or non-existent brand set a glass ceiling on how far you can progress at work or in your career. You can read more here - http://blogs.freshminds.co.uk/talent/?p=261 - and I would be really keen to hear your comments. Thanks, Charlie I’d love to know if people think your personal brand can help you seal that job of your dreams, or alternatively can a poor or non-existent brand set a glass ceiling on how far you can progress at work or in your career. You can read more here – http://blogs.freshminds.co.uk/talent/?p=261 – and I would be really keen to hear your comments.

Thanks,
Charlie

]]> By: Meg Guiseppi http://executiveresumebranding.com/embrace-your-personal-brand-and-put-it-to-work-in-your-executive-job-search/comment-page-1/#comment-68 Meg Guiseppi Sat, 09 Aug 2008 19:29:40 +0000 http://www.executiveresumebranding.com/?p=137#comment-68 Thanks for visiting, Scot, and for your kind comment. My executive clients are sometimes daunted by the prospect of a job search and need to get pumped up before heading out there. But, as you say, everyone benefits from having a few career success stories under their belt. Ciao, Meg Thanks for visiting, Scot, and for your kind comment.

My executive clients are sometimes daunted by the prospect of a job search and need to get pumped up before heading out there.

But, as you say, everyone benefits from having a few career success stories under their belt.

Ciao, Meg

]]> By: Scot Herrick http://executiveresumebranding.com/embrace-your-personal-brand-and-put-it-to-work-in-your-executive-job-search/comment-page-1/#comment-67 Scot Herrick Sat, 09 Aug 2008 17:54:31 +0000 http://www.executiveresumebranding.com/?p=137#comment-67 Building your case through stories that show your accomplishments and practicing those stories for your interviews is a career management best practice. Yet, it is rarely done; executive or not. Very good advice. Building your case through stories that show your accomplishments and practicing those stories for your interviews is a career management best practice. Yet, it is rarely done; executive or not.

Very good advice.

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